Find Flow And Freedom In Your Equine Assisted Business
"Soleful" Marketing
&
Business Development Foundations
~Business Boot Camp~
Business Development / Marketing / Messaging / Mindset
Training / Coaching
Accountability / Support / Strategy
Soleful Marketing & Business Boot Camp develops the path to your dreams.
Like the sole of horse hooves, you want your business and marketing healthy, balanced, and striking in rhythm.
This program supports an increase in earning potential by filling your service offerings, workshops, courses, tele-seminars, and/or appointment times with ideal clients who are happy to pay for your services. It gets your business on a new track, letting go of old challenges like undercharging, over-delivering, slow growth, or lack of clarity and know how.
Growing and scaling into 6+ figures goes beyond delivering a series of workshops. We can help you get the systems in place to grow, sustain, and scale your practice.
Soleful Marketing and Business Development Foundations supports list growth of ideal potential clients quicker and more easily with tools that will help you achieve your goals. And, it holds you accountable to implement the steps necessary for success.
Whether you are a seasoned Equine Assisted / Facilitated Professional or beginning your own service based business - Soleful Marketing And Business Foundations gives you the tools you need to bring form and function to your business.
Soleful Marketing & Business Foundations is offered in separate Modules - each with a specific focus. This allows you to focus first on the area that is most needed.
Each Module Includes:
Recorded Trainings. Learn at your own pace, on YOUR schedule.
Twice monthly live Q&A calls recorded for playback.
Bring your course questions to the calls for live coaching.
Course materials
Private Facebook Group for coaching, support and sharing ideas
Here's how it works:
Get recorded classes to listen to instruction for materials at your pace, then get on the phone twice monthly with Coach Lora to:
Get coaching
Your questions answered
Polish your messaging and marketing.
MOVE YOUR BUSINESS FORWARD, SERVE MORE CLIENTS!
This program includes the life changing 48 HR Breakthrough, 2-Day Intensive to get the mindset needed to leap your business forward.
Read On To Learn About Each Module...
Change & Growth Begins With Mental Fitness
The 48 HR Breakthrough™
This 2-day intensive is our flagship event.
For more than a decade, the 48 has been responsible for catapulting business leaders & visionaries to greater success.
We believe so much in the profound impact this workshop has on clients, that made it an integral piece of Soleful Marketing & Business Foundations.
“Go! The 48 Hour Breakthrough™ will exceed every expectation you have going in. You will get so much more out of the 2 days than you ever imagined. The cost is nothing compared to the value you’ll receive. It’s incredible. Just go!”
Nathan Berberia, D.C.
Owner , The Source Specific Springfield, Missouri
"This whole program has revealed how valuable what I do is. And it much easier to talk to people about my business and what I do AND revenue has definitely gone up!
I know what to charge for my services and I have added two new revenue streams. If you already have a business or are thinking about starting one, you should absolutely enlist in this program. It is amazing. It will help you understand what it is you have to offer the world, get it fashioned into something that sells, and help you market your services. We started as a very small operation and are now bursting at the seams of a 10,000 square foot facility. Lora and her team have been a key part of our growth. We took a multiple 6-figure leap.
If you want a head start towards success, do this!"
Misti Fry, M.S., CPDT Owner, MVP Canine Life Coach
Springfield, MO
Branding, Niche, & Profitable Networking Module
Get clear on who you are, who you serve (really), and the experience you promise to deliver.
Branding - Your Uniqueness
(and it's more than having horses)
Your Brand Is More Than Your Logo!
In this module, we explore your passion and vision for your business by developing your Brand with Branding With Archetypes® - what makes you tick, and how you authentically express yourself through your work. We'll help you identify your unique brilliance, then use this as a powerful catalyst for focusing your gifts and talents.
The DNA Of Your Ideal Niche - Attract Your Ideal Clients
(and stop chasing them)
Discover Your Ideal Potential Clients
In this training, you'll use your newfound insight to help you identify your Niche - those people you'd like most to serve, who will appreciate you and benefit from what you have to offer.
Profitable Networking - Network Like A Pro!
Stop collecting business cards and turn them into cash!
In this training, you'll gain clarity about which groups are best for your business and how to network productively instead of being a collector of business cards.
Praise for Branding With Archetypes™
The Branding work made very clear to me who I am in my business. It connected me with my business model. So now, it’s me doing the work I love. I’m not just going through the steps someone else laid out. Branding With Archetypes connected me at an instinctive level with my vision and goals. Now I know how to brand my business and talk about what I do so that my work is wholly me and wholly original.
Kaori Toshira, Mental Health Professional, Eagala Certified, Illinois
Packaging, Process, and Systems Module
In this module we train you to rethink the way you offer your products and/or services and the way you deliver them. Develop your unique step wise process for each of your programs, one that makes life simpler and keeps you out of overwhelm.
Packages - Results based programs and offers are easier to market and fill
Learn to Craft Service Offerings Your Clients Will Love
Re-energize offers with packages that are client attractive, highly appealing and practically sell themselves.
Signature System - your unique process
Let's Build "An Experience" for Your Clients
Do you feel like you start from scratch with every new client? Do you feel exhausted keeping track of what you've delivered and what's next? We can fix that! In this training you will:
What Soleful Marketing Foundations Alumni Have To Say...
Because of this programI feel excited now about my business, not burdened. And I notice I am hopeful about the future of my work and my ability to see it through.
Brenda Becker, M.A., LMFT , Eagala Certified- Redding, California
Empowered Pricing & Money Conversations Module
For many, figuring out what to charge and how to ask for the sale is the hardest aspect of bing in business. Good news! This module offers you a different approach that aligns with your values and is easy as saying, "pass the butter, please."
Empowered Pricing
Easily solve the problem of what to charge.
Stand in the truth of your value & transform doubt about what to charge for your programs, products or packages into authentic confidence.
Empowered Sales Conversations
Find Flow, Cash Flow, and Freedom In Your Equine Assisted Business.
Confident Money And Enrollment Conversations are a must!
There is a method to holding a sales conversation that flows easily and once mastered, leaves you looking forward to the next one!
Learn to do this confidently and comfortably so your potential client is ready to write a check because they see the value of what you are bringing to the table.
Coach Lora shares a decade of experience as a sales manager to guide you through this process.
Feedback from Another Soleful Marketing Alumni...
The training I’ve received has markedly increased my productivity. I now have one to two full days per week available to focus on my business because of the reorganizational skill I gained.
Has Soleful Marketing Foundations helped me gain new clients? Yes!
The strategies I learned have helped me sign new clients. Now I am focused on building a great experience for them, beginning to end.
Anne Porteous - Eagala Certified, Ontario, Canada
Advanced Implementation Training / Turn Up The Cash Flow Module
In Advanced Implementation Training (AIT) we build on what you've learned, put the finishing touches on your presentation, help you spread the word about "that thing you do, and level out cash flow."
Polish. Support. Growth.
AIT provides you with insight & personal support
We're here to hold your hand, look at the aspects of your business that need attention NOW, and help you polish your promoting efforts so that you are representing your business well.
Focus On Offers
Focus On Creating
Focus On Visibility
Plus This Bonus
Get a private session to polish your marketing, and make sure that everything you do is true to your brand. The focus is on execution and showing your clients "the real you" and why you're a great fit.
Praise for The 48 HR Breakthrough™
“I have had numerous mentors and utilized many coaching programs over the years, but I have never encountered anything like The 48 Hour Breakthrough™. That stands alone.”
Jim Hinkley
President & Founder, Environmental Business Solutions, Inc. - Oregon
Mission / Vision / Values Leader Lab
Your North Star is found in this intensive working lab with our Organization Development expert!
William has taught this subject matter on the collegiate level and is ready to roll up his sleeves to help you set your North Star guiding the direction and decisions in your business.
Vision
What do you aspire to with your business?
Find your bearing so all movement is in alignment.
Set the course for the horizon you see in your mind's eye.
Get expert guidance in establishing this guiding element in business.
Mission
Gain clarity in guiding your business forward.
Bringing horses and humans together can be a mission in itself!
Get clear on the purpose and goals of your Equine Assisted Business.
A thoughtful Mission Statement gives clarity to your process in achieving the vision.
Values
Keep your work centered around what your organization values most.
Establish values that stay front and center in the journey of your business.
These give you a litmus test of sorts to back business decisions into.
Wondering If Soleful Marketing & Business Foundations Is Right For You?
Let's Talk!
Schedule A Call With Coach Lora Today.
Client Feedback for Soleful Marketing Foundations
"I'm clear on the value the horses and I bring to the work now and see possibility now instead of obstacles.
This program makes pricing and sales conversations simple! I took over a six-figure jump within the first 90 days and regained over 10 hours in my work week to spend more time with friends and family- we have been travelling more."
Liz Letson, M.S., LPCC
E3A Advanced Certified, Eagala and OK Corral Series Certified
Founder, Eagle Vista Ranch and Wellness Center
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